I am an experienced Designer, Design Director & Entrebeneur. I help my partners and clients in innovating product solutions, in design process and development, creating a brand and identity, usability design and several other creative tasks.

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I usually work very closely with marketing, sales and development teams to ensure that all products designed meet customer needs, company values and fit seamlessly with the company’s brand. I help in identifying customer target groups and their analysis, developing innovations and defining solutions, designing products and graphic design tasks.

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My daily tasks vary depending on the projects and the size of the team. I follow up and make sure that the design work is of sufficient quality and that all the given instructions are followed. I collaborate with all different departments to achieve design goals, create innovative solutions and put them into a context that other teams and customers can easily understand. My duties may also include preparing a budget and regularly analyzing it to ensure that it remains sustainable throughout product development. I mentor and guide team members and motivate them to achieve set goals.

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I have worked as an industrial designer and design director for 20+ years and most of that time also as an entrepreneur. I am e.g. Founder of Focus Creative and Movercases. Through years of design work and hundreds of projects, I have acquired strong expertise in concept design, innovations, product commercialization and productization. Similarly, design management, brand and design consulting are my solid skills.